Madara, a brand of quality and organic cosmetic products

The skin is a living organ that protects our body from physical, chemical and infection attacks. That is why it is essential to take care of it by choosing products with natural ingredients. In this article, discover Madara, a skincare brand specializing in quality, organic cosmetics.

Find a full range of products in the Madara e-shop, available on the website You will find, among other things, skin care products, collectibles, new products, etc. You can also check the ingredient glossary on their page.

The Madara brand


Madara, also called Madara cosmetics, is a manufacturer of organic skin, hair and baby care products. Of Latvian origin, it was created in 2006 by 4 young women in search of an eco-responsible lifestyle: Lotte Tisenkopfa-Iltnere, Liene Drazniece, Zane Tamane and Paula Tisenkopfa. Cosmetic products are made from medicinal herbs and the various riches that nature offers. According to his team, skin care should not only improve appearance, it should have a positive impact on a person’s well-being and behavior. Thus, the brand aspires to manufacture increasingly innovative products through effective ingredients.

Its history begins with a unique Latvian tradition: the collection of birch sap. You should know that this sap is only produced when the buds of the trees are created. It is collected with an old and careful technique. Locals drank it every April to take advantage of its powerful antioxidants, natural amino acids, and minerals.

The name Madara comes from the Latvian name of a common plant of the Baltic meadows called “Galium mollugo” or white quail. It is an annual herbaceous plant belonging to the Rubiaceae family. In addition, Madara cosmetics was inspired by the shape of the plant for its logo. This allowed it to receive Wolda’s annual European logo design award and the title of ‘Best of Lettvia’ in 2007.

Madara, an organic brand

It goes without saying that skin care requires the use of natural products without chemical components. And precisely, Madara composes its cosmetics from rare and precious ingredients to effectively cleanse, tone and hydrate the skin. But that is not all ! In addition to marketing skin care products, some of which delay the signs of aging, which are true anti-aging products, the brand also develops products for the face, hair and even makeup.

The components of each product are raw and powerful. They act on any type of skin and treat it in depth. Like what Madara is definitely a real organic brand.

Madara, a wide range of cosmetic products in our e-shop

Since its creation, Madara Cosmetics has had more than 80 different beauty products. They are classified into 5 different categories:

Of course, all these elements are made with 100% natural ingredients such as birch sap, aloe vera, chestnut extract, chamomile, etc. Therefore, they contain quality components packed with antioxidants and powerful anti-aging agents.

All these products are available in Kazidomi.

Good to know : all Madara cosmetic products are certified by ECOCERT. In addition, its recyclable packaging is FSC certified.

Madara, an ethical brand


The concern for well-being and self-esteem, values ​​and the ecological footprint left by the ancestors, is in part what good skin care is, according to the founders of Madara cosmetics. Furthermore, the Nordics have long considered the interior to be more important than the exterior appearance. From generation to generation, the knowledge and wisdom acquired through survival have been passed down from mother to daughter and from father to son.

The luxury, according to them, are the breathtaking wild landscapes, the fertile soils, the golden, crystalline, desired and short seasons. But also, the purity, perfection and preciousness of the ingredients of nature. So through it all Madara cosmetics wants to show that nature is forgiving and constantly satisfies our needs. That is why he studies Nordic medicinal herbs and works to discover other natural resources to finally produce innovative and effective products.

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